Rewire Your Brain.
Restore Your Self-Trust.
A neuroscience-based, data-driven reset designed to help you change your relationship with alcohol.
This wellness program may be payable or reimbursable through your FSA or HSA account. Please email admin@lifeing.services if you need documentation (LMN) support.
We created Live More Drink Less because what existed wasn't working. After transforming our own relationships with alcohol and spending over 10,000 hours supporting others to successfully do the same, we've learned that real change isn't about willpower; it's about awareness, understanding, compassion, and alignment.
Over-drinking isn't a moral flaw or a lifelong disease; it's a learned habit, and anything learned can be relearned.
Our Discovery Model is grounded in neuroscience and guided by compassion to help you rewire your brain, restore self-trust, and choose the path that's right for you, whether that means moderation, reduction, or abstinence. We know the way out because we had to walk it ourselves. And you don't have to walk it alone.
Co-Founders
Dr. Lisa Marie Jones and Heidi Blair, CPCC
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30-day
Intensive Program
$799Payment plans available
- Daily (M-F) Core Curriculum Meetings utilizing our Behavioral and Neuroscience informed educational model
- Structured 30-Day Cohort with Individualized Support in a closed meeting setting
- Five highly seasoned coaches with deep alcohol-relationship-change experience
- Evidence-informed habit change tools, strategies and real world applications
- HIPAA Compliance Safety and Security and FSA/HSA Availability
$99/month after 30 days to continue membership
Lifeing Essentials Community Membership
$99/month
- 100+ live meetings per month, including daily alcohol-reduction support
- Access to experienced alcohol-relationship change coaches
- Drink log, tracking tools, and robust resource library
- Lifeing Lounge (forum) for community, connection, and peer support
- Compassion-based, neuroscience-informed change environment
Why Alcohol Becomes a Coping Mechanism
Alcohol often becomes a coping mechanism because it offers immediate, temporary relief from stress and emotional pain by numbing the nervous system. However, this creates a cycle where brain changes eventually worsen emotional states, making stress harder to manage without a drink. Seeking this relief is a human impulse, not a moral failing. For many, alcohol is simply the most familiar way to manage internal restlessness. This behavior is typically a symptom of a deeper “lifeing issue” - an unmet need we will explore together.
Log
What You'll Find Inside Live More~Drink Less
Within this program, we provide a supportive environment for your personal growth without pressure or judgement. Here's a snapshot of how our “Discovery” model is different from the recovery model.
Traditional Recovery Programs
Built on abstinence and labels
One size fits all, rigidly structured groups
Rooted in guilt and control
All-or-nothing, powerlessness mindset
Offers fellowship but isn't informed by science
Lifeing's Live More, Drink Less Discovery Model
Built on freedom and self-discovery
Flexible Support - Private and/or Group guided
Rooted in awareness growth, and self trust
Progress-focused, personal, and empowering
Offers a community guided with compassion and grounded in neuro-science
Real Stories of Transformation and Growth from Those We Have Helped
Joe Maxwell
Maxwell Investments
“As a business owner and entrepreneur, my days are relentless. I am ‘on’ all day, making decisions and getting things done, and for a long time, my only way to chill out in the evening was to have a drink. As a high-performing professional, I felt like I couldn’t be seen as someone who had a ‘problem,’ which made it difficult to seek help. Working with Heidi Blair over the last three years has been a game-changer. She specializes in alcohol reduction and gave me a safe, confidential space to talk openly. She helped me successfully find healthier alternatives to wind down at night. I strongly recommend Heidi to any driven professional looking to make a positive change without judgment.”
Sarah L., MD
“I’ve spent my career looking at health through a clinical lens, but my own relationship with wine had become a blind spot. What sets this model apart is the science, and lack of judgment. It’s not about being ‘good’ or ‘bad’; it’s about the biology of how we’re wired. Understanding the stress-response cycle changed both my professional and personal life.”
Elena Meyers
“I was a champion at hiding how much I was actually struggling. I kept a perfect facade while drinking in secret every night. Dr. Lovey’s support was the turning point for me. She helped me bring those secrets into the light in a way that felt safe, not scary. For the first time in years, I don’t feel like I’m leading a double life.”
Mark T.
“I always thought I drank because I liked the taste, but I finally realized I was just trying to quiet the ‘noise’ in my head after a long day. This program gave me a roadmap to actually relax without needing a glass in my hand. I have my evenings back, and I’m waking up without that heavy cloud of regret.”
Linda N.
“Life didn’t get less stressful just because I decided to drink less, if anything, the curveballs kept coming. But the coaching from both Dr. Lovey and Heidi, plus the tools I got from this program actually work in the real world. I’m not following a set of rigid rules; I’m living a life that finally feels like it’s mine again. I’m present for my family, and I’m finally off the hamster wheel.”
Joe Maxwell
Maxwell Investments
“As a business owner and entrepreneur, my days are relentless. I am ‘on’ all day, making decisions and getting things done, and for a long time, my only way to chill out in the evening was to have a drink. As a high-performing professional, I felt like I couldn’t be seen as someone who had a ‘problem,’ which made it difficult to seek help. Working with Heidi Blair over the last three years has been a game-changer. She specializes in alcohol reduction and gave me a safe, confidential space to talk openly. She helped me successfully find healthier alternatives to wind down at night. I strongly recommend Heidi to any driven professional looking to make a positive change without judgment.”
Sarah L., MD
“I’ve spent my career looking at health through a clinical lens, but my own relationship with wine had become a blind spot. What sets this model apart is the science, and lack of judgment. It’s not about being ‘good’ or ‘bad’; it’s about the biology of how we’re wired. Understanding the stress-response cycle changed both my professional and personal life.”
Elena Meyers
“I was a champion at hiding how much I was actually struggling. I kept a perfect facade while drinking in secret every night. Dr. Lovey’s support was the turning point for me. She helped me bring those secrets into the light in a way that felt safe, not scary. For the first time in years, I don’t feel like I’m leading a double life.”
Mark T.
“I always thought I drank because I liked the taste, but I finally realized I was just trying to quiet the ‘noise’ in my head after a long day. This program gave me a roadmap to actually relax without needing a glass in my hand. I have my evenings back, and I’m waking up without that heavy cloud of regret.”
Linda N.
“Life didn’t get less stressful just because I decided to drink less, if anything, the curveballs kept coming. But the coaching from both Dr. Lovey and Heidi, plus the tools I got from this program actually work in the real world. I’m not following a set of rigid rules; I’m living a life that finally feels like it’s mine again. I’m present for my family, and I’m finally off the hamster wheel.”
Frequently Asked Questions
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